Annmarie Nicolson

Annmarie is a Principal at ClariMed and Founder of We Are Human, driven by her passion for human-centered design in healthcare. With over 15 years of experience, she specializes in collaborating with multi-disciplinary teams to drive desirable, technically feasible, and commercially viable solutions grounded in Human Centered Design principles. Based in Atlanta, Annmarie founded We Are Human in 2020 with the mission to improve quality of life, health, and wellbeing through thoughtful product development. Under her leadership, We Are Human established extensive expertise in Human Factors and Usability Engineering standards, conducting research with hundreds of healthcare professionals, lay persons, and diverse patient groups. At ClariMed, she supports clients with strategic planning and decision making, HF strategy consulting, agile usability testing and design innovation workshop facilitation. Her diverse project experience spans the full spectrum of medical device development, fromuser experience research to regulatory compliance.